Education ◼︎ Professional Experience ◼︎ Published Works
SKILLS AND EXPERTISE
- 20 years senior Management experience (incl. C-level)
- 35 years total Management experience in marketing, communications, channel management, business development
- Specialized in establishing and managing cross-cultural teams across different geographic regions
- Expert in all types of outbound Marcom initiatives including PR and media relations, advertising creative and media services, strategic partnership and affiliate programs
- Expert SALESFORCE user (incl. admin level programming) and other relational database apps.
- Advanced skills in Word, PowerPoint, Excel, PhotoShop, Project
- Published author in the areas of Internet and information technology
- Contributing author, Progressive Army
- Excellent communicator, teacher, evangelist, surrogate and public speaker
EDUCATION
Simsbury High School, Simsbury, Connecticut USA
- Graduated 1977
- College preparatory curriculum
- Graduated 5th in class of 440
- National Merit Scholar
- Founder and Editor-in-Chief of the school newspaper “The Forum”
- Wrote and directed the senior class play
Harvard University, Cambridge, Massachusetts USA
- Graduated June 1982
- Degree Major: Bachelor of Arts in English and American Literature and Language
- Degree Minor: Modern European Languages (German, French, Italian)
- Additional course work: International Economics
- Graduated Cum Laude General Studies (Honors Grades and Dean’s List)
Additional Studies:
- Istituto Michelangelo, Florence, Italy: received Certificato di Frequenza (1980)
- Berlitz Sprachschule, Cologne, Germany: completed intensive course in Business French (1986)
PROFESSIONAL EXPERIENCE
Independent Sales Consultant / Country Manager
The Cloud Networks Germany GmbH, Munich, Germany / Colico, Italy 06/2018-Present
> Largest independent Wi-Fi solution provider in Europe
Working as an independent sales consultant, responsible for developing the Italian and Spanish markets for The Cloud:
- Created the GTM strategy including all sales, marketing and technical presentations for the Italian and Spanish markets
- Prepared bids, managed the RFI, RFP and RFQ processes for Key Account clients
- Concentrated specifically in recruiting clients from among the Italian and Spanish communities that won subsidy vouchers through the WiFi4EU programme
- Recruited installation, engineering, ISP and commercial Partners in both Italy and Spain
Vice President and Managing Director
Anacapa Holdings, Ltd., Dublin Ireland / Barcelona, Spain 06/2005-03/2018
> Wi-Fi solution provider building the “free-hotspot.com” network of free Wi-Fi HotSpots in Europe
As VP of Business Development, responsible for developing the commercial strategy and infrastructure to establish and grow the free-hotspot.com wireless HotSpot network in Europe, managing a channel team based in Ireland and controlling a VAR channel operating across Europe:
- Negotiated and managed €6M worth of white-label OEM Wi-Fi vendor contracts with Vodafone Global Enterprise & EU OpCos in Spain and Italy.
- Drafted and negotiated Key Account / Master Supply agreements with major international clients such as Burger King EMEA, McDonald’s Benelux, McDonald’s Scandinavia, KFC, ARAL/BP, Red Bull, etc.
- Prepared bids, managed the RFI, RFP and RFQ processes for Key Account clients
- Developed and implemented a Partner/VAR programme that resulted in over 130 Partners working in over 20 EMEA countries
- Recruited, managed, coached internal sales and sales support staff
Vice President, Client Services and Business Development (Contract)
AdMarket International, Southport, CT USA 09/2003-06/2005
> Mid-sized ad agency specializing in international media planning and buying.
Developed and implemented new strategies for specialized marketing initiatives, including event-specific and general corporate media planning and buying. Cultivated new client relationships and directed all account management activities.
- Planned and bought print and online media for US clients in European and Asian markets
- Planned and bought print and online media for European and Asian clients in US markets
MBA Program Instructor, Brand Marketing and E-Marketing
Les Roches Hospitality School, Crans Montana, Switzerland 08/2002-12/2002
Autumn, 2002: Guest Instructor at Les Roches Hospitality Management School MBA Programme teaching Brand Marketing and E-Marketing for the Hotel industry
International Marketing and Communications Consultant
HighSide Marketing, San Francisco CA USA 04/2000-04/2003
> Sole trader consultancy
Managed marketing, communications, training and web content strategy for a variety of high-tech clients. As an outsourced head of corporate and marketing communications, created outbound sales support material, press releases and marketing collateral. Developed international sales channels and distributorships concentrating primarily in European markets.
- 2003-2005: Disaster recovery and business continuity consultant for international NGOs based in New York City.
Vice President of Business Development
Online Expos, Inc., San Francisco CA USA 10/1996-04/2000
> Producer of online “virtual trade shows” for the Aerospace and Defense industries
Created, developed and managed a series of online “virtual” trade shows for the aerospace and defense industry, including AirShow Online and Defense Expo.com, as well as “virtual versions” of actual A&D trade shows (Paris/Le Bourget, Farnborough, etc.).
- Created and directed implementation of all corporate and event-specific marketing and promotional activities including digital, print and mail campaigns.
- Deployed and managed a network of international sales representatives.
Director of International Sales & Marketing
Genoa Systems Corporation, San Jose CA and Düsseldorf, Germany 01/1992-10/1996
> Producer of high-end computer peripherals, including graphic, sound and multimedia cards.
Supervised International Sales Department; reviewed product viability and internationalization status for overseas markets; responsible for channel development in Europe and Scandinavia.
- Negotiated distribution agreements; developed and administered co-op and MDF programs.
- Directed all Product Marketing activities, including product launches, product definition and localization, as well as editor contact, PR, advertising.
- Developed all product names and directed positioning campaigns for such products as consumer PC video cards, sound cards, VGA-TV cards.
- Moved to Germany (8/93) to setup and run the company’s European/EMEA sales office.
International Sales and Marketing Manager
Renaissance Business Group, San Francisco, CA USA 01/1990-01/1992
> International software distribution company
Responsible for all European activities of this software marketing firm. Evaluated client products, directed all localization and translation activities, negotiated reseller, republishing and licensing agreements.
European Sales Representative
Allied Signal Automotive Catalyst Co., Cologne, Germany 06/1985-12/1989
> Global OEM provider of catalytic converters to the international automobile industry
Responsible for sales of catalyst to automobile manufacturers in Germany, France, Italy.
- Negotiated OEM supply agreements with major European accounts, including Daimler Benz, Porsche, FIAT, Renault.
- Generated $30 million in yearly sales.
PUBLISHED WORKS
Careers without College: Computers
Published: Dec 1999 by Peterson’s Publishing
A guide to careers in computers features information on such positions as sales representative, desktop publishing operator, telecommunications technician, computer equipment operator, and computer service technician.
Zero to Sixty: First Person Entrepreneurship
Published: Nov 1999 by The Wetfeet Press
A how-to-guide for would be entrepreneurs in the high tech industry. General information about entrepreneurship and featuring interviews with successful CEO entrepreneurs as well as investment bankers and angel investors who have funded high tech start-ups.
The Insider Guide to Jobs in the Computer Software Industry
Published: Jul 1999 by The Wetfeet Press
A detailed guide to companies and position types available in the software industry, including sample position descriptions, company benefits, interviews with current employees and tips on getting hired.
The Insider Guide to Jobs in the Computer Hardware Industry
Published: Apr 1999 by The Wetfeet Press
A detailed guide to companies and position types available in the hardware industry, including sample position descriptions, company benefits, interviews with current employees and tips on getting hired.
REFERENCES AND TRANSCRIPTS AVAILABLE UPON REQUEST